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      • Mandarina Pale
      • Mandarinazacca
      • Mango Thango
      • Marimba
      • Master of Extremity
      • Maybe Saturday
      • Meesh Meesh
      • Melvin the Mammoth
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      • Melvin the Mammoth (Goes to Jamaica)
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      • Pullover
      • Purple Smoothie
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      • Sachem's Ale
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      • Snail the Pale
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      • Soiree
      • Somergloom
      • Something Brewed
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      • Spacin' Out
      • Spirals
      • Splorge!
      • Springtime Lies
      • Spruce Moose
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      • Squash Your Enemies
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      • Stick the Landing
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Barnstormin'

11/30/2014

0 Comments

 
As we've mentioned once or twice, we are changing the name of our brewery for legal reasons. This week we will say goodbye to Bona Fide Brewing Co. and we'll announce the new name. I'm sure you're all anxiously awaiting this news, but we've got to pretty up our website a bit before we make that announcement. In the meantime we're going to share with you some of our runner up candidates for a new brewery name. Our more astute readers may notice a lot of attempts to find a good name using "bone" in the title somewhere, and the reason for that is twofold:

a) our logo is a skeleton, so employing the word "bone" would make some sense
2) it would sound kind of similar to the name we already know and like

Now, without further ado, here is our brainstorm list.

***   ***   ***   ***   ***   ***   ***   ***   ***   ***   ***   ***   

Avuncular Ales
Justification: Avuncular is the best word in the English language (it means "like an uncle").
Rejection Reason: Awkward to say, nobody knows what it means.

Bone Orchard Brewing
Justification: It's old timey slang for a graveyard.
Rejection Reason: Kind of morbid, possibly already taken.

Forward Upward Brewing
Justification: We must move forward, not backward. Upward, not forward! And always twirling, twirling toward freedom!
Rejection Reason: Kind of generic sounding, based too strongly on Simpsons quote.

Boneshaker Brewing
Justification: Bones.
Rejection Reason: Taken.

Rumpy Pumpy Dingbangling Todger
Justification: N/A
Rejection Reason: Too British (we're not British).

Legitimate Business, LLC
Justification: We tried finding some synonyms for "bona fide" and this is the best we could come up with.
Rejection Reason: Nobody finds this funny except our head brewer. 

Prefrontal Brewing
Justification: The prefrontal cortex is the first part of your brain to be affected by alcohol (also, our logo is a skull, which is generally near the brain).
Rejection Reason: Too dorky, kind of awkward to say.

Mouth Parts
Rejection Reason: Ew.

Extra Naked Brewing
Justification: It's the name of our flagship beer, so this would kind of be like a band having a self-titled album (except backwards and a brewery).
Rejection Reason: It's a little too juvenile sounding, and we would like people to take us a little seriously. It works for a beer, not for a brewery.

Hey Ladies
Justification: That's... why did we seriously consider this?
Rejection Reason: It should be pretty obvious.

Breen Demon Brewing
Justification: This is a cocktail our head brewer made up. It consists of whiskey and absinthe, which also sort of explains why he thought this would be a good name for a brewery. 
Rejection Reason: While it is fun to say "breen," we didn't want to name our brewery after a throwaway joke from Rocko's Modern Life.

***   ***   ***   ***   ***   ***   ***   ***   ***   ***   ***   ***   

So there are some of our runners-up. We hope you enjoyed this enlightening and possibly terrifying glimpse into our creative process. Check back next week for a brand new name and a shiny new site!
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©2014 - 2023 Bone Up Brewing Co., LLC.  All rights reserved. Contact us at info@boneup.beer
  • Home
  • Taproom
    • Beer Menu
    • Horatio's Mug Club
    • Private Events
    • Upcoming Events
    • Visit the Taproom
  • Blog
  • About
    • Contact
    • Find Our Beer
    • Beer Archive >
      • 100
      • 404: Recipe Not Found
      • 600
      • Ad Nauseam
      • Adelle
      • The Airness
      • Ales of Demonic Possession
      • Armchair
      • Artificial Reaper
      • Atlantica
      • Awkward Conversation
      • Azacca
      • Baby Monster
      • Barb
      • Barrel Aged Biere de Krampus
      • Barrel Aged Dark Humor
      • Barrel Aged El Pulpo
      • Beer of Truth
      • Believe in Yourself
      • Believer
      • Belma
      • Benevolent Beast
      • Benthic Realm
      • Best
      • Biere de Krampus
      • Biere de Melons
      • Big Boots '17
      • Big Boots '18
      • Big Boots '19
      • Big Boots '20
      • Big deLICious
      • Bird Bath
      • Birthday Suit
      • Bison Penny
      • Black Witow
      • Blood Built
      • Blood of Krampus
      • Blood Lightning
      • Blue Manic
      • Bonanza
      • Bone King
      • Bone Machine
      • Bone Smasher
      • Boneheads
      • Brew Famine
      • Buffalo Nickel
      • Bullhead
      • Callisto
      • Cartwheels
      • Cathedral of Trees
      • Caustic Abomination
      • Cello
      • Centennial
      • Cerberus
      • Chalk Outline
      • Champion of the Sun
      • Chance
      • Chaos
      • Chaos Reigns
      • Chaotic Gold
      • Cheeky Bastard
      • Chimera
      • Chromo
      • Clusterbomb
      • Collateral Moshing
      • Come Out and Play
      • Comet Bomb
      • Comfy Pants
      • Cone Crusher
      • Control is in Your Command
      • Cosmic Showers of Love
      • CPHaze
      • Critters (Mixed Fermentation Series)
      • Cryptic Nonsense
      • Crystal
      • Dance Bob
      • Danzig
      • Dark Humor
      • Dead Dry Eyes
      • Death Lullaby
      • Death Salon
      • Deathly Trails
      • Django
      • D 'n A
      • DNA
      • Dobbie
      • Don't Go!
      • Doomrider
      • Double Key Lime
      • Doubleplusgood
      • Doyle
      • Dr. Dankenstein
      • Eclipse
      • El Azacuanot
      • El Pulpo
      • Electric Juicer
      • Elmo
      • Embrace the Chaos
      • Embrace of Death
      • Emerald Spire
      • Empress in Decline
      • Enigma
      • Estate
      • Exiled From the Abyss
      • Extra Naked
      • F.A.O.
      • Fancy Pants
      • Fermento-Tainment!
      • Fig Pig
      • Firekeeper
      • Fisticuffs
      • Fixation on Red Ale
      • Float Along
      • Fool's Gold
      • Fool's Paradise
      • Four Star Smoothie
      • Funky Life
      • Galena
      • Ganymede
      • The Gargoyle
      • Get Proud and Get Loud!
      • Ghost Dragon
      • Ginger Disco
      • Ginger Extraordinaire
      • Ginger Jamboree
      • Ginger Occasion
      • Ginger Spectacular
      • Gnasher
      • God of Night
      • The Great Equalizer
      • Green Smoothie
      • Green Smoothie (Redux)
      • The Gruncle
      • Guill O'Teen
      • Haley
      • Half the Time
      • Hartshorne
      • Hazy Spacey Jam
      • The Heist
      • Hellmouth
      • Hench4Life
      • Henrietta
      • Hillcrest
      • History Mysteries
      • Honey 'n' Hops
      • Hoopin'
      • Hop Chariot
      • Hop Wizard
      • Horatio's Reserve
      • The Horned Beast
      • The Hourglass
      • I am the Island
      • I See a Dankness
      • Idaho 7
      • Into the Unknown
      • It's Like We Finish Each Other's...
      • J.A.R.E.D.
      • Jabber
      • Jam Session
      • Jaunty
      • Jazz From Hell
      • Jeff
      • Jimbo Jaliper
      • Jodi
      • Joining the War on the Side of the Whales
      • Josh
      • Joybringer
      • Joyrider
      • Kaboobi's Top Score
      • Kegasus
      • Key Lime
      • Kingslayer
      • Korey
      • L.I.Z.
      • Late Grain
      • Lawbringer
      • Lawn Chair
      • Lazy Pants
      • Le Triumph!
      • Library
      • Life Sentence
      • Life Sentence II
      • Light of Day
      • Lil' Delicious
      • Lil' Goblin
      • Lil' Witeon
      • Los Aromos
      • Love Doctor
      • Madeline the Destroyer
      • Mag-nificent Chemistry
      • Main Squeeze
      • Man Overboard
      • Mandarina Pale
      • Mandarinazacca
      • Mango Thango
      • Marimba
      • Master of Extremity
      • Maybe Saturday
      • Meesh Meesh
      • Melvin the Mammoth
      • Melvin the Mammoth (Goes to Belgium)
      • Melvin the Mammoth (Goes to Jamaica)
      • Melvin the Mammoth (Goes to Kentucky)
      • Menagerie
      • Merry Go Round
      • Mild Child
      • Mirage Daze
      • Mo'Biscuits!
      • Monarch
      • Mr. Buttons
      • Multihead
      • Mystery Shack
      • Nameless Wave
      • Nerd Farm
      • NeverNude
      • Nick
      • Barrel Aged No Light Ever
      • No Light Ever
      • No Puns, Just Fun
      • Nug
      • Ocean
      • Oh My!
      • Oink!
      • Ol' Orange Eyes
      • On-On
      • Orange Red Dead
      • Organ Meats
      • Out of Bounds
      • Ozzy
      • A Pale Glow
      • Part Deux
      • Passion (Fruit) Project
      • Pat Signal
      • Patio Weather
      • Pepite
      • Picnic Time
      • Pink Smoothie
      • Pizza Time!
      • Play Date
      • Pobody's Nerfect
      • Porcupine
      • Pounder
      • P.R.I.D.E.
      • Pre-Boil Dave
      • Pride and Pomegranate
      • Pretend It's Summer
      • The Protector
      • Pullover
      • Purple Smoothie
      • Quaddles
      • The Quadless Leg Monster
      • R.B.G.
      • R.P.M.
      • Rakau
      • Rebello Fellow
      • Redeemer
      • The Royal Sampler
      • Ruby Rye
      • Rumble Royale
      • Rufus
      • Sabrobro
      • SaBRU
      • Sachem's Ale
      • ... Sandwiches!
      • Sato
      • Scatterbrau
      • Semi-Weekly Cask
      • Serendipity
      • Seven Xs
      • Shade Queen
      • Shadows
      • Shelby
      • Shlem
      • Showdown
      • Shut Up Kelly!
      • Sip Time
      • Sir Wallington
      • Skeleton Key
      • Smaltster
      • Snail the Pale
      • So Nude
      • Soiree
      • Somergloom
      • Something Brewed
      • Southern Star
      • Spacin' Out
      • Spirals
      • Splorge!
      • Springtime Lies
      • Spruce Moose
      • Squash Everything
      • Squash Your Enemies
      • Stag
      • Stick the Landing
      • Sticky Fingers
      • Stomper
      • Stone Valley
      • Strut!
      • Summerween
      • Summit
      • Summoner
      • Sunday Plans
      • Sunken Wit
      • Super Jeff
      • Supergroup
      • Synhoptikon
      • Synthetic Dreams
      • Teamaker
      • Test Drive
      • This is a Guilloteenagers Beer
      • Thrasher
      • TLA
      • Tom's Fault
      • Trial Run
      • To Have and to Hold (My Beer)
      • Treasure Hunt
      • Tres Brujas
      • Triple Pearl
      • Two To Mango
      • Unholy Alliance
      • Uni-Dog
      • Unchained
      • Undercurrents
      • Unholy Water
      • Untethered
      • Uptown
      • Vacant Throne
      • Versterven
      • Voyager
      • Vye-Olent World
      • Walkin' Beer
      • Warehouse
      • Wasted Life
      • We're All Doomed
      • Weird Moon
      • Welcome to the Bad Future
      • Wellington
      • Where Serpents Dwell
      • Where's Chris?
      • The Windy Man
      • Worshipper
      • Yelling at Birds
      • Zoopah!
  • Store